Buildings & Facilities
Projects
Southbank Cultural Precinct: Master Plan & Business Case
The Southbank Cultural Precinct Redevelopment is a $500M master plan aimed at revitalising Melbourne’s premier arts precinct. The project includes upgrades to Hamer Hall, Theatres Building, public plazas, pedestrian promenades, and the development of a new cultural space on the YMCA site, integrating the existing Ballet Centre Building.


Project Detail
- Client: Arts Victoria
- Partners: Department of Planning and Community Development, Office of the Victorian Government Architect
- Project Value: AUD $500 million
- Location: Melbourne, Victoria
Our Role
Flagstaff Consulting Group was engaged as the Project Director to oversee the whole-of-government planning study and prepare the business case submission for State budget funding.
Key Responsibilities
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Whole-of-Government Coordination: Managed engagement with State agencies, planners, and architectural bodies.
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Infrastructure & Cultural Integration: Ensured that new developments complemented existing heritage assets like Hamer Hall.
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Funding Justification & Risk Management: Developed a comprehensive business case to secure State investment.

Outcomes
Secured a Unified Vision: Delivered a strategic roadmap for transforming Melbourne’s cultural hub.
Optimised Planning & Funding Strategy: Provided State agencies with a structured approach to staged development.
Set the Foundation for Precinct Renewal: Strengthened the case for long-term investment in Victoria’s cultural assets.
Flagstaff Consulting Group – Leading Cultural & Urban Redevelopment Strategies.